The Latest


Tyra Bank’s Modelland Attraction Launching in Q4 2019

Modelland is an experiential retail concept founded by Tyra Banks with the help of PLUS. It’s first 21,000-square-foot flagship experience set to open at Santa Monica, CA later this year, will be a ticketed attraction creating a fantasy version of the modeling world to let visitors “be the dream version of themselves” through interactive entertainment, curated retail and user-generated content that can be shared.


General Public Art Now Sold in RH Stores Globally

Founded by Portia De Rossi, and advised by PLUS, General Public is an art start-up that is curating incredible art from around the world and reproducing perfect copies using 3-D technology, called SYNOGRAPHs. All artists receive a royalty from each SYNOGRAPH™ sold. Formed with a view to bring good art to more people, the company was launched in May 2018, and it’s art is now available in RH stores globally (General Public for RH) and online through and GeneralPublic.Art


Beyond Meat Goes Public with a Bang

Beyond Meat, a portfolio of revolutionary plant-based meats, went public on the NASDAQ Stock Exchange under the ticker symbol “BYND” in May 2019. The Company’s stock had the biggest first day pop of any IPO since before the 2008 recession. It more than doubled after the company priced its IPO at the high end of a range that it had already boosted. Beyond Meat was founded by vegan Ethan Brown in 2009, and its Beyond Burger is sold at Whole Foods and restaurant chain TGIF, among others.